Which stocks do you own or plan to own because you just love the company and it’s not about beating the S&P 500?

I own Microsoft and Google because I love both companies. Even if they underperformed, I'd still want to own some shares as an avid supporter of their services.

Other stock I plan to own at some point because I love the company and/or product include Nintendo, Dominoes, McDonald's, Sea (love shopee), and Skechers. So, what's on you list of “performance aside, I just really love this company” owned or planned-to-own stocks?


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