ROKU is up 50% this year, what do you think happens next for the stock?


Two months ago after Q1 '23 earnings, Bank of America put ROKU back on the Buy list with a $85 price target. That implies ~38% upside. They mentioned a few items for the investment thesis:

  1. performing better than the broader advertising market which remains weak (shows the strength of the platform)
  2. ad spending across some verticals is bottoming out (restaurants, travel, CPG, and health & wellness) and should improve through the course of the year
  3. new partnerships with media networks and DSPs can improve access to advertisers
  4. Street modeling C1Q/CY23 net adds of less than 1mn & 7.2mn (these have not been this low since 2017) despite Roku now in more geographies
  5. gaining share in smart TVs and expected benefit from launch of ROKU branded TVs to drive higher subscriber-growth
  6. new rev streams will likely start to contribute with smart home initiatives (cameras, doorbells etc.) and shoppable ads
  7. OpEx control is a priority, with Mgmt. indicating a material decline in OpEx growth (from 40% y/y in Q1 to single digit growth by Q4) and positive EBITDA for FY2024,
  8. est revisions should be positive post Q1 as macro improves and compares get significantly easier.

ROKU has their next earnings call soon on 4/26 so what does everyone think?


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