The stock has steadily risen 11% over the last three months. Regardless of your politics, they committed marketing suicide recently. This won't be a protest or a boycott, which never work. Straight, white males are the major consumers of Anheuser-Busch products, especially Bud Light, their top seller. Straight, white males won't be seen drinking Bud Light in public, and I dare say purchasing it in stores.
Again, politics aside, if you understand straight, white males, you know their sales are going to plummet. So why not short the stock? Looking for a devil's advocate here.
Leave a Reply