How does Virtu Provide liquidity?


Recently there was a quote by the head guy at virtu that said they help create “size improvement”.

I was wondering how do they process liquidity? They said on their website that they do a lot of retail orders? Whats their schtick? How do they make money by providing liquidity when there might not be any? Surely, there might be price manipulation to shake the trees of retail investors? Or maybe they set prices and don't move from them. In broader terms, I'm not so sure prices are determined by volume of sellers orders anymore considering wholesalers and dark pool stuff.


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