How does this make sense in the spirit of cost cutting?


The new Starbucks CEO is supposedly going to be commuting from California to Seattle everyday : https://www.cnbc.com/2024/08/20/starbucks-new-ceo-brian-niccol-will-supercommute-to-seattle-instead-of-relocating.html

Given that cost cutting is going to be one of his goals as he joins as the new CEO, how does help? Won't it be orders of magnitude cheaper for him to relocate and won't it be better for company/employee morale to have the CEO work out of HQ?


Comments

Leave a Reply

Your email address will not be published. Required fields are marked *