Source: https://www.licenseglobal.com/rankings-lists/top-150-leading-licensors

The Top 10 Global Licensors of 2024:

1. The Walt Disney Company – $62B (E)
2. Authentic Brands Group – $28B (E)
3. Dotdash Meredith – $26.4B (E)
4. Warner Bros. Discovery – $15B
5. Hasbro – $14.1B (E)
6. NBCUniversal/Universal Products & Experiences – $11.5B
7. The Pokémon Company International – $10.8B
8. Bluestar Alliance – $8.5B (E)
9. Mattel – $8.5B (E)
10. WHP Global – $7.5B

In total, the Top Global Licensors reported retail sales of licensed consumer products and experiences in 2023 of $281.2 billion, a $3.2 billion increase over the previous year (2022).

The top 20 of the 88 brands in the report generated a combined $233.7 billion, with $192.3 billion in the top 10 alone. Over 38 brands in the report are listed at or over $1 billion, with 43 submitting brands marking growth over previous years at a collective worth of $15.6 billion.