What are your thoughts on ULTA?


Earlier this summer the stock was over $500 (which I believe might have been overvalued?) but I have a significant portion of my small portfolio in there. It’s trading just below $400 now and I’m at a small loss for now. Planning to hold until it reaches $470 or so.

Personally, I think beauty and cosmetics stocks will always do well. With the modern social media culture there will always be people shopping at these stores to stay looking and feeling good!


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