According to Starbucks estimates released Tuesday, Dec. 23 will be the busiest day for gift card purchases, as holiday shoppers scramble to find the final items on their lists for friends, family and co-workers.
The Seattle-based coffee giant said that nearly $3 billion dollars will be loaded onto Starbucks cards from October to December. In 2020, more than 46 million Starbucks cards, both physical and digital, were purchased in the U.S. and Canada during the holiday season.
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