SuperMario Bros Movie cascading stock effects?


No one knows the details of how much illumination, Nintendo, and Universal make each from the movie. Now that they said they are going to expand the movie universe….

Do you think that it will have any impact on:

  • Nintendo Stock: Owners of the IP, sales for more games, sales of more consoles, sales of 3rd party merchandise deals
  • Universal Studios: The studio behind it and also the theme parks (Super Mario World)
  • Comcast: Who owns Illumination which now they announced expanded universe of more movies
  • Hasbro: The creators of the majority of the Mario universe toys/merch

Not only are movies a new cash cow, they have side effects. More merchandise being sold, more sales of potential games/consoles….. and for universal the movies plus the new theme park attractions?

This could be like an Marvel type creation of a massive universe driving a lot of cash that goes around to tons of different partners. I mean Disney bought Marvel in 2009, Iron Man came out in 2008 before that the X-Men, and others. Is there any big play here?


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