How are these ratings so wildly different?


I’m relatively new to stocks and investing, so I apologize if my question is basic. I’m a little baffled on how different rating sites come up with some wildly different suggestions.

Take Toyota (TM) right now. On Ameritrade it has the following ratings:

ResearchTeam: Hold
CFRA: 4 stars
TheStreet: Buy
MarketEdge: Avoid

These are contradictory, so how is that possible?


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