What stock can I short if the paid amateur “influencer” and “creator” time is ending?


We all know the creator space is oversaturated but it's gone too far. The phrase “so everyone has a podcast now?” really resonates as it not only seems that way but they even clip shorts of these podcasts. Don't even get me started on the influencer models, subscription content and pay to view.

Which company suffers the worst if we as a society fall out of love with this type of content? YouTube only generates a 10th of Alphabet's revenues, TikTok isn't public, Spotify has too much professional content and even Meta is diversifying. But which stock is wholly dependent on amateur creator success?

How about Rumble inc (RUM)? It's down at $8.87 and peaked at $17. Can this go to pennies?


Comments

Leave a Reply

Your email address will not be published. Required fields are marked *